The Brilliance Advantage
Diamonds are Your Laundry’s Best Friend
Research studies show that NanoDiamonds, tiny pieces of carbon less than ten-thousandths the diameter of a human hair, remove crystallized fat, and stains from fabrics 2 times more efficiently than traditional detergents. These overwhelming small diamonds with incredibly large surface areas go into the deep tiny fibers of fabrics to gently loosen and remove dirt and grim.
Let Nature Do Your Laundry
Hexazymes®, our proprietary 6-in-1 plant based enzyme blend, removes stains and odors at its source while achieving the highest levels of ingredient safety and sustainability. Traditional laundry detergents use petroleum and chemical based ingredients. Now there is a higher standard. Hexazymes are sustainable, biodegradable while still providing better results over traditional detergents.
Green Chemistry, Better for You & the Planet
Brilliance uses Green Chemistry principles to innovate foundational ideas into new sustainable technologies. Our eco-friendly formula works with Mother Nature to give you and your family the very best without harming you or the planet.
High Sustainable Standards, Premium Performance
Our High Sustainable Standard
Why compromise? We firmly believe it is our responsibility to create products that are affordable, sustainable, safe and perform better than traditional products. This is the Brilliance Standard.
- Revolutionary Nano-Diamond Technology
- Ultra Concentrated to Save water
- Cold Water Optimized
- Ethically Sourced Diamonds
- Plant Based Ingredients
- Biodegradable Renewable Ingredients
- Natural Fragrances Safer Choice
- Compliant Cruelty Free Unparalleled
- Performance Vegan
- Made in the USA
Passionate About Our High Ingredient Standards
What’s not in our formulas is very important.
We never use:
- Optical Brighteners
- Oxybenzone
- Octinoxate Cool Tar
- Benzalkonium
- Chloride
- Insoluble Microplastics
- Dyes
- 1,4-Dioxane
- Volatile Organic Chemicals
- (Vocs) CA Prop.65 Chemicals
- Detergent Residue
- Synthetic Fragrances
- Parabens
- Chlorine Bleach SLS or SLES
- Phthalates
We believe in transparency. For more information on what is in our formulas, find the ingredient tab on each product page.
